
Its only March and we think that at CAPESTORM we have the most exciting news in our history. Although we have progressed from a garage operation to a 10 store, multi-million Rand business, we have never forgotten our roots to abandoned the quality and excellence that built this brand.
We are trusted by the World's leading explorers, adventurers and those pushing the limits and boundaries of what can be achieved. Having put climbers on all the seven continent summits, most of the highest mountains in the World, helped them walk unaided to the South Pole and complete many extreme events, 2010 is a year where we literally hit new heights.
Later this month two teams leave for Everest; Ronnie Muhl's Summit Strategy team which includes 5 South Africans and 5 Australians will attempt to summit the World's highest mountain from the South Side. They will ALL be kitted out in CAPESTORM ASR 8000m down suits. These suits are custom made for each climber and are, we believe, the best high altitude suits in the World.
For those of you technically minded you can read the specifications
here. We think it's probably the first time that a complete expedition has been reliant on one company for it's apparel. Having put 5 climbers on the summit, we are confident that the team will be well protected against the elements.
As well as the 10 climbers in the party we have 3 other unique climbers in the party; Mandy Ramsden is a South African, working single mother who has climbed 6 of the 7 highest peaks in each continent and now tackles the last of the seven summits; Everest.
If successful, Mandy will become the first South African women to achieve this feat. Mandy is also using a CAPESTORM ASR custom made down suit in her attempt. We are very proud to be associated with Mandy's attempt at making history and will be charting her progress both on our website and Facebook page (which will be updated daily) as she moves up the mountain via her sat-phone.
Finally, CAPESTORM is clothing two of the leading sherpas on the Summit Strategies team who between them already have 15 Everest summits to their names! Lhakpa Rangdu Sherpa is the main Sirdar, is 38 years old and has summited Everest 5 times and has climbed the mountain from both sides. Ngima Nuru Sherpa is the assistant Sirdar. He is 28 years old and has summited Everest 10 times already.
You will be able to follow the exploits of all the climbers as they make their way towards the summit on our Facebook page, website and in our stores.
We are very excited about the possibility of having a number of CAPESTORM clad climbers on top of the World, and wish them the best of luck for the trip.
We would also like to invite our customers to a farewell party and press conference at our Wynberg store on Tuesday 16th March. Please check under our events section on the site. Places will be very limited and on a first come, first served basis. There will be a free finger buffet and free drinks to raise a glass to the party. Ronnie, Mandy Ramsden and many of the staff involved in the making of the suits will be present to chat, as well as the 13 down suits!
To book a place please email info@capestorm.co.za
PS; First person who emails me with the name of CAPESTORM employee modelling the ASR down suit in our newsletter wins a R100 CAPESTORM voucher; ian@capestorm.co.za